These revelations should be instructive to the field of ‘08 hopefuls, who as a group represent a dramatic range of religious views and observance, from Catholic to Mormon to— potentially—Jew, and from extremely orthodox (Mitt Romney) to much less so (Rudy Giuliani). Despite their religiosity or lack thereof, all will have to tell a convincing faith-and-values story to the American public—for Americans, though cynical about politicians, still love public piety. Although just 40 percent of Americans go to church every week, 70 percent say they want a president with strong religious faith, and 94 percent believe in God, according to an August survey by Pew. Kerry believes that a candidate doesn’t have to be a regular churchgoer to be elected, but cannot under any circumstances be an atheist or agnostic. John Green, a fellow at Pew, agrees. “Supporting a candidate who’s religious is shorthand for supporting a candidate with values and principles,” says Green.
If Kerry is right, then a successful candidate must neither remain mute on the faith question nor pander, but tell an authentic personal-values narrative early and often. The thrice-married Giuliani, who told values voters last month that “I don’t easily publicly proclaim myself as the best example of faith,” seems to have passed the authenticity test: last week Pat Robertson endorsed him despite their many ideological disagreements.
Americans have elected and loved secular presidents before, from Thomas Jefferson, who decided to edit the miracles out of the Gospel stories, to Ronald Reagan, who, though a movie actor and not a regular churchgoer, was able to convince people of his sincerity and commitment to high principles. In the absence of an orthodox religion story, Princeton sociologist Robert Wuthnow suggests that candidates tell a story about “a sense of rebirth or change or insights or awakenings.” As the religious right scrambles to cohere, perhaps this is a good moment to remember that authentic belief in God is a personal matter, and if half of Americans can’t find God in church, maybe the president doesn’t have to, either.